The Art of Packing: A Fashion Insider's Guide to Traveling in Style
Packing for a vacation can be a daunting task, especially when you're aiming for both style and comfort. But what if you could master the art of packing like a fashion insider? Enter Olympia Gayot, J.Crew’s Creative Director and head of womenswear, who has turned packing into a fine art, even for slopeside getaways. But here's where it gets controversial: Can you really achieve a chic, layered look without resembling the Michelin man, all while adhering to airline baggage restrictions? Gayot says yes, and she does it all in a carry-on suitcase.
Gayot’s philosophy is simple yet effective: “It’s all about comfort with style. Lots of layers, but always chic.” This means every piece, no matter how basic, must shine. Think perfectly tailored white tees, denim that’s comfortable enough for a long flight, and cashmere socks paired with a swipe of cherry red lipstick. For her ski trips, Gayot relies on J.Crew’s 26-piece cold-weather collection, created in partnership with U.S. Ski and Snowboard. This line includes everything from sporty puffers to soft sweaters, ensuring she’s prepared for any winter adventure.
And this is the part most people miss: Gayot’s packing strategy isn’t just about the clothes; it’s about the method. She’s a pre-packer, starting a few nights before her trip and finishing the night before. She loosely packs in outfits, ensuring pieces mix and match seamlessly, and always includes versatile accessories like belts, scarves, and jewelry to reinvent her looks. Her go-to travel outfit? Loose vintage Levi’s, a boyfriend jersey tee, an oversized cashmere sweater, and ballet slippers or cowboy boots. But here's a thought-provoking question: In an era of fast fashion, is it possible—or even desirable—to pack light and still maintain a stylish, versatile wardrobe?
Gayot’s beauty routine is just as meticulous. She swears by Biologique Recherche’s Masque Biofixine and Serum Erythros, Mutha body and face oil, and Oribe’s Supershine moisturizing cream and Gold Lust hair oil. Boldly highlighting a point of contention: While many travelers prioritize skincare, Gayot’s extensive beauty regimen raises the question: Is it practical to carry so many products in a carry-on, or is she setting an unattainable standard for the average traveler?
When it comes to accessories, Gayot keeps it simple, packing only what she’s currently wearing. She avoids travel steamers, opting instead to use hotel steamers or embrace wrinkles as part of the travel aesthetic. Her most-worn vacation item? The J.Crew for U.S. Ski & Snowboard brushed cashmere Italy sweater. Inviting discussion: Is Gayot’s approach to packing—prioritizing quality over quantity—a sustainable model for modern travelers, or does it cater only to those with access to high-end brands?
Finally, Gayot shares her best packing lesson: rolling clothes instead of folding them to save space. She also stuffs socks inside shoes and fills air pockets with small items. Leaving you with a question to ponder: In a world where overpacking is the norm, can we all learn to travel lighter, more efficiently, and with style? Share your thoughts in the comments—do you agree with Gayot’s methods, or do you have a different approach to packing?
